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FOUR FRIENDS AND
FRIEND
FOU R S A ND

A MEAT BOUTIQUE
A MEAT BOUTIQUE

This is a journey of four great friends,
Antony (Murf), Lee, Christian and Dan,
rolling with a casual idea at a drunken
BBQ, where they just wanted to cook
some nice food for their friends in the
garden and the brainwave went orbital.
Winning just for laughs
None of them were trained in a kitchen; Murf
and Lee ran nightclubs, Dj’d and were in a
band, Christian worked as a farmer and for a
short time as a runner for the BBC, and Dan
was a gas engineer for pubs.
Let’s get serious
Encouraged by feedback from family and From that point onwards everything
friends, they started pop-ups at venues changed. They would do a pop-up in
and events around Herefordshire, as a Hereford and instead of just the usual 20 or

paying hobby. Refining their burgers, ‘just so people turning up, now 500-600 queued,
for a laugh’ they entered a BBQ festival so they decided to give up their day jobs
competition in Bristol called Grillstock, and turn the hobby into a proper business.
and won Best Burger, which consequently They opened their first restaurant in the

entered them into the 2014 World Food Old Market Shopping Centre in Hereford
Championships in Las Vegas representing in 2015. A bold move, in a prime location,
the UK. Still not taking things too seriously, amongst several other national chains, but
they were flabbergasted to win second those weren’t doing burgers. As one of those

place against 50 other teams from across nationals closed next door, The Beefy Boys
the globe. expanded into the building to double the
capacity due to demand. Not long after,
they purchased a food truck to tour their
food across the country.
Demand remained high, even through the
Pandemic, when they pivoted to do takeaway
and delivery of their irresistible burgers.
In 2021 they opened their second site in
Shrewsbury and, in 2023, launched a third
in Cheltenham.

2 Herefordshire’s BEST FOOD & DRINK GUIDE